A trademark is a distinctive sign which identifies certain goods or services as those produced or provided by a specific person or enterprise. Its origin dates back to ancient times, when craftsmen reproduced their signatures, or "marks" on their artistic or utilitarian products. Over the years these marks evolved into today's system of trademark registration and protection. The system helps consumers identify and purchase a product or service because its nature and quality, indicated by its unique trademark, meets their needs.

In a larger sense, trademarks promote initiative and enterprise worldwide by rewarding the owners of trademarks with recognition and financial profit. Trademark protection also hinders the efforts of unfair competitors, such as counterfeiters, to use similar distinctive signs to market inferior or different products or services. The system enables people with skill and enterprise to produce and market goods and services in the fairest possible conditions, thereby facilitating international trade.

Under the Indian Trademark Act, which uses International Class of Goods and Services* it is essential to file a trademark application for registration in proper class(es) using acceptable description of goods/services to obtain registration quickly. Rohira & Co. assists you to form a proper strategy in terms of filing and prosecuting trademark applications remains critical in maintaining an effective trademark portfolio. Rohira & Co. shall provide competent, quality services in preparing and filing trademark applications and written responses to Examiner's preliminary objections.